ybor beverage company

Services Provided

• Professional Photography

• Beverage Development

• Menu Design

• Flier Design

Overview
Ybor Beverage Company is a modern wine, beer, and charcuterie bar located in the heart of Ybor City, Tampa. They needed a clean brand identity and consistent digital presence to stand out in the local market and connect with the community.

Challenge
As a new concept in a competitive nightlife and dining scene—and located just off the main 7th Avenue strip—Ybor Beverage Company positioned itself as a hidden, chill space. The bar offered a relaxed stop before the wild nightlife of Ybor or a quiet, modern spot for coffee and light snacks. The challenge was to create a cohesive identity that reflected this modern, elevated vibe while staying approachable to the local community. Branding and content needed to boost both visibility and engagement online and in-person.

Solution
I directed the branding and digital presence for the bar, ensuring a polished yet welcoming identity. My role included:

• Producing professional photography to highlight beverages, charcuterie boards, and the overall atmosphere.

• Leading beverage development, helping curate and refine the drink offerings.

• Designing menus that reflected the modern, stylish tone of the brand.

• Creating fliers and promotional materials to support events and marketing campaigns.
   

Impact

• Delivered a cohesive brand identity that aligned with the bar’s vision and set it apart in the Ybor market.

• Boosted community engagement through compelling visuals and approachable branding.

• Increased visibility both online and locally, drawing in new customers and strengthening the company’s presence.