OVERSPRAY ART SPACE

Services Provided

• Short-Form Content Creation

• Social Media Management

• Professional Photography

• Branding

• Graphic Design

Overview
Overspray Art Space is a spray-painting experience for artists and aspiring artists of all levels, as well as an art show venue in Gulfport, Florida. Dedicated to making spray painting accessible, Overspray offers classes, wall rentals, and community events. The space brings together beginners, seasoned artists, and the local community to create in a safe, judgment-free environment.

Challenge
As a growing concept in the art and entertainment space, Overspray needed a digital presence that matched its vibrant
in-person energy. The challenge was to create engaging content that showcased offerings like classes and wall rentals, while also capturing the community spirit that sets Overspray apart.

Solution
I helped build Overspray’s online and offline identity through a mix of photo, video, social media content, and print materials. My role included:

• Producing short-form video content to highlight events, classes, behind-the-scenes moments, and interview-style content with participants and featured instructors.

• Capturing professional photography that showcased the creativity of participants and the space itself.

• Developing the brand identity further to ensure Overspray’s presence was cohesive, recognizable, and trustworthy—creating legitimacy from the very first impression.

• Designing print and graphic materials to support promotions and events.
   

Impact

• Strengthened Overspray’s online identity, creating consistency across platforms.

• Boosted visibility and awareness, drawing in new participants and expanding reach.

• Inspired greater participation in classes and wall rentals by highlighting real experiences.

• Deepened community engagement by showcasing the energy and culture of the space.